When you consider Real Madrid, you immediately take into consideration legends, greatness, and iconic moments. When you consider their house, the Santiago Bernabéu Stadium, you instantly take into consideration the 80,000+ followers, electrifying environment, and sheer presence of the distinctive construction.
In the early 2000’s, Real Madrid, and it’s CIO Enrique Uriel, had a imaginative and prescient of making the “Ultimate Bernabéu,” which might ship a fan expertise not like another on the time, primarily remodeling the membership’s house stadium into one of many most secure, most related venues in all of sports activities. The plan was audacious as a result of video distribution and Wi-Fi expertise had been nonetheless within the early adoption part, however Real Madrid turned to Cisco and over the course of some years, the venue had unequivocally remodeled into one of the related within the sports activities trade.
Fast-forward to current day and that boundary-pushing mentality stays, because the membership sits on the verge of one other main stadium renovation that may function key Cisco expertise, together with a Software Defined-Access (SDA) community, Wi-Fi 6 and IP Fabric for Media.
What does that imply for the membership, its followers, and key stakeholders? Let’s take a streamlined look:
Seamless Network
The core of the Santiago Bernabéu Stadium community refresh begins with Cisco’s single, converged Software Defined Access (SDA) community, which is the primary of its sort to look at a sports activities venue in Europe. This SDA community carries all providers wanted to drive the Bernabéu’s huge operation, from software program insurance policies that decide the suitable utility to the suitable consumer or gadget securely, to managing the Building Management System (BMS) and retractable pitch that turns the stadium right into a multi-purpose venue. This community has been designed with capability and suppleness in thoughts for future calls for and is answerable for powering the venue’s elevated fan expertise by Vision Edge digital signage, real-time app interplay, 4K video and far, way more.
Wi-Fi for the Future
Iconic stadiums, arenas and venues outfitted with Cisco’s Wi-Fi 6 expertise have seen record-breaking ranges of information site visitors and fan engagement. Take SoFi Stadium for instance, the positioning of Super Bowl LVI, or BottleRock Music Festival, held in California every year.
The Bernabéu’s community will now use 1,500 Cisco Wi-Fi 6 entry factors, all targeted on delivering blistering speeds to followers and stakeholders no matter seat place, permitting for true, uninterrupted connectivity throughout each reside occasion.
Cloud-Based Broadcast & Digital Signage
Thanks to Cisco’s cloud-based IP Fabric for Media answer, Real Madrid will profit from automation, analytics, and safety (with the assistance of confirmed companions) that are a part of this highly effective broadcast answer. The dynamic all-IP manufacturing surroundings on the new Bernabéu will permit Real Madrid to effectively produce and distribute content material to greater than 2,500 screens and 80,000+ followers’ cellular gadgets within the venue, whereas additionally delivering the motion to followers through broadcasts world wide.
In Conclusion
For a long time, the legendary membership has proven a steadfast dedication to not solely fielding the most effective groups on the planet on the pitch, but additionally to leveraging the perfect and most superior expertise to convey the gorgeous recreation to its tens of millions of followers off the pitch.
“More and more, it’s not just excellence in IT, it’s about thinking outside the box, reinventing yourself and your products to maintain a leadership position in the market,” remarked Real Madrid CIO Enrique Uriel, when requested about the way forward for the membership and their iconic venue.
That pursuit of excellence is the explanation one of the storied and celebrated golf equipment on the planet is widely known as a world chief of sports activities innovation. And we’re proud to be their companion.
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