The health club trade has lengthy been a spot the place ardour comes collectively, however enterprise technique usually falls quick. In order to succeed as a health club proprietor, it requires greater than an understanding of units, reps and gear, it requires a far deeper understanding of tips on how to have interaction members, whereas delivering worth. In an effort to unite the health club neighborhood, a brand new occasion known as GymCon has been created, and pleasure is already constructing.
GymCon 2023 is a three-day occasion that may collect health insiders, enterprise specialists, celebrites, and health club house owners from throughout with the intent on sharing key success methods. The occasion is happening on May 4-6 in Orlando, Florida, and it’s being organized by Gym Launch, a revered group that helps health club house owners maximize their potential by distant teaching. Their CEO, Cale Owen, feels this can be a outstanding alternative that’s coming at an important time.
“This will help independent gym owners as well as gym franchisees learn exactly how to build a million dollar or more gym in three days,” mentioned Owen, who will likely be talking about this from firsthand expertise. The former baseball participant transitioned to the health club trade, ultimately opening one in every of his personal in St. Augustine, Florida. After two profitable years, Owen found Gym Launch and labored his manner up the ladder to his present place as CEO.
“I started as a client in 2017, and they changed the trajectory of the gym and the trajectory of my life. I came on as a lower end sales guy in 2018,” he recalled. “My wife was in the gym as well, so she was able to run it day-to-day, and I was all in on helping gym owners.”
Between Owen’s private expertise as a health club proprietor and his work with Gym Launch, his fingerprints might be seen on many profitable unbiased and company franchise gyms. One mistake he helps others keep away from is falling for the idea that “if I build it, they will come.” Going it alone simply based mostly on a ardour for health is usually a unhealthy technique, and Owen is aware of this firsthand.
“It’s the biggest lie in the industry. There are people like myself and others that have already paid the ignorance tax. Gym Launch can provide the shortcuts and guidance to bypass all the pain and suffering that many gym owners have gone through to be able to reach their dreams.”
Even with the success he’s seen within the two years since he took the helm, he noticed potential to achieve much more folks and make a much bigger affect. Thus, the idea for GymCon was born.
“We want to give people the opportunity in three days to know exactly what they need to do inside of their business, and how to do it so they can go on and build the gym of their dreams.”
GymCon is their first that was organized for the general public. The first day will deal with acquisitions, gross sales, and branding. The second day will emphasize operations and workforce constructing. Day three will likely be about tips on how to put your blueprint collectively and apply the knowledge to create a profitable health club enterprise.
Owen and his workforce have lined up an all-star group of audio system to share their experience, together with Olympia champion Flex Lewis, MLB legend Alex Rodriguez, Gym Launch founders Alex and Leila Hormozi, Gym Launch VP Maggie Owen, Jason Phillips of the Nutritional Coaching Institute, editor Mike Easter, and Olympia President Dan Solomon.
Solomon lately joined Owen on his “Gym Lords” podcast and shared why he felt that is such a precious alternative for each health club house owners and people within the muscle constructing neighborhood.
“I was so glad when I heard about GymLaunch and GymCon. I was excited because I’ve been talking to my team about the disconnect that exists between the stuff we’re doing and the gym world. Let’s face it, the gym world is where it all goes down,” mentioned Solomon. “The gym world is the central artery of all of the fitness industry.”
As for the aim of GymCon2023, Owen shared that he’s been to conferences which have included numerous “theory and fluff.” He sees the aim of GymCon to assist attendees get rather more worth out of the expertise to allow them to see tangible outcomes, making use of what they be taught.
“Our goal is to simplify everything, to give gym owners what they need to know so they know exactly what to do. No one will leave this conference with questions about what to do to be successful. They will walk away knowing exactly what to do, and they will be able to go out and do it.”
For extra data on GymCon and to safe tickets, go to www.GymCon.com/Orlando-2023 and comply with @gymlaunch on Instagram.