From donating 300 PPE masks to hospitals to A bridge of assist connecting 170 smiling faces these profitable Black Belt campaigns have impressed our Partner & Distributor communities throughout the globe.
Continuing the momentum, right here we’re with one more philanthropic initiative—”Black Belt Certification for a Reason”—a one-of-a-kind marketing campaign that addresses not solely Cisco Vietnam’s enterprise targets but additionally caters to the essence of giving again to society.
In April 2023, the Cisco Vietnam DPSE staff collaborated with distributors M.Tech, Synnex, and TechInformation, together with Cisco Black Belt to launch the “Black Belt Certification for a Reason” marketing campaign. Eleven instructor-led periods have been carried out by DPSEs throughout three completely different places inside Vietnam, with the aim of coaching Partner engineers throughout Cisco applied sciences by leveraging the Cisco Black Belt studying plans. To conclude the marketing campaign with a giving again exercise, an revolutionary crowd funding mannequin was experimented with to assist the distant Aur Lang village.
Thanks to the 65 contributors and charitable contributions of our collaborating distributors, “Black Belt Certification for a Reason” not solely resulted in 202 new Black Belt certifications, however 22 million VND ($950 USD) being raised. The staff’s goal aim for brand new certifications was 120 and funds raised was $600 USD, making the marketing campaign successful from a enterprise perspective. But what made the marketing campaign actually profitable was what the staff was in a position to do with the funds that have been raised.
The DPSE Vietnam staff selected to focus their give-back efforts on the Aur Lang village. The village has 23 households with a complete inhabitants of about 100 folks, together with round 45 school-age kids. Located deep within the jungle of the Tay Giang Mountains, from National Highway 14 it takes about 6 hours to stroll to the village, going by way of 14km of trails with 8 hills and greater than 10 streams and might solely be accessed by foot. Due to geographical distance, the folks of Aur Lang village primarily reside on self-sufficiency, develop upland rice, fish in streams, and lift a couple of wild boars. Sometimes they get wild honey and Ganoderma mushrooms and produce them all the way down to the city Prao, which is about 25km from the village, to trade for cash or needed meals. People listed below are missing in electrical energy, well being care, training (the varsity is simply too distant from the village, so the youngsters should keep away from their dad and mom, going to the city to remain and coming again to their residence through the summer time) and even communication (no cellphone sign).
The DPSE Vietnam staff used the funds donated by the collaborating distributors to purchase vegetable seeds; foot fungus drugs for folks working within the fields; deworming drugs for youngsters; comedian books; some sweets; garments; and a few sport gear akin to footballs, volleyballs, and badminton rackets for the youngsters to have enjoyable in the summertime. Each family was additionally supported with money (500k VND/family) in order that they will actively purchase some breeding inventory to develop them up, or spend on needed bills for his or her household. In addition to the above items, the staff additionally gave the village a small competition with grilled pork and a pot of pork porridge stewed with pumpkin.
“The villagers are very happy and excited when they got the support from Cisco. Vegetable seeds, medicine are things that the villagers desperately need. The representative of the village will support the people to buy breeding stock to improve their lives. The villagers would like to sincerely thank the company, the implementation team, and wish the company more success, to help more communities like our village.”
– Mr. A Ting Del, head of the village, represented the villagers to specific his emotion and gratitude to the staff and Cisco Vietnam
The three-day weekend within the Aur Lang village was a memorable expertise for the staff. Staying away from computer systems, telephones, social networks, enjoying with the youngsters, cooking with the villagers, bringing pleasure to the folks—we felt energized to return to our busy lives within the metropolis.
There is nothing higher for us as a company to assist our ecosystem Partners of their enterprise whereas giving again to society which makes the Black Belt for a Reason/Cause initiative a real Win-Win!
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