I’m feeling tremendous energized this week as I head out to the a centesimal anniversary of the NAB present in Las Vegas the place I’ll be joined by my incredible Cisco crew, devoted to supporting the Sports, Broadcast, Media, and Entertainment trade. With new improvements, rising partnerships, expansive coaching applications, buyer momentum, and fascinating talking classes deliberate, our presence at NAB 2023 goes to be one for the reminiscence books.
We have been steadily rising our presence on this marketplace for years, and it’s thrilling to see the place we’re right now. Here’s a small glimpse of what you’ll be able to anticipate to see from Cisco at NAB this week.
Growth in Cisco IP Fabric for Media
The progress and progress of Cisco’s IP Fabric for Media (IPFM) resolution is spectacular to say the least. We have present initiatives underway with NEP, the Philadelphia Phillies, and State Farm Stadium to call just a few, who’ve trusted Cisco in remodeling their networks with versatile IP infrastructure to assist a few of the nation’s largest dwell occasions.
Cisco is proud to be the market chief for modernization and R&D in IP Networking for broadcast and media. Through our modern partnerships like EVS, NEP, and Intel, now we have added options to Cisco IPFM for Non-Blocking Multicast (NBM), NAT, and PFM-SD. These options present end-to-end, multicast, dwell site visitors visibility, simplified and versatile deployment at scale, improvements in NBM lively, in addition to RTP move monitoring.
Making Waves in Content Delivery with Qwilt
Together with Qwilt, now we have shortly reached milestones that validate the excessive market demand for our revolutionary joint content material supply resolution with accelerated adoption by each service suppliers and content material publishers worldwide.
With a few of the largest world streaming manufacturers counting on the platform right now, the Open Edge resolution working on Cisco’s edge infrastructure serves over one billion distinctive subscribers globally. Among many others, we’re thrilled to have the ability to share that Airtel India, J:COM Japan, Telefonica Spain, and Vodafone Turkey are amongst roughly 150 service supplier companions who’ve deployed the answer to-date!
At NAB, we are going to show how our joint resolution is assembly the growing demand for content material supply and edge cloud companies and bettering re-buffering time, Time-To-First-Frame, Average Bit Rate (ABR) and Error Rate for live-streamed media supply.
Powering the Future of Connected Sports Today
Cisco’s involvement in sports activities venues could be traced again to the early 2000’s with the creation of a single converged community to assist the way forward for connectivity for venues. Since then, Cisco has labored with a variety of sports activities and leisure venues and leagues internationally, together with Allegiant Stadium (Las Vegas Raiders), CITYPARK (St. Louis SC), the Etihad Stadium (Manchester FC), GEODIS Park (Nashville FC), Santiago Bernabéu Stadium (Real Madrid FC), SoFi Stadium (Los Angeles Rams and Chargers; host of Super Bowl LVI), and lots of extra, to deliver the very best high quality expertise to each fan, in each seat.
With our companions at Wipro, we’re persevering with to ship our best-in-class IPTV platform, Vision Edge, with deployments in over 400 venues worldwide!
At NAB we will probably be highlighting how we’re serving to groups push the boundaries of what’s attainable and testing new applied sciences to supply seamless, safe, and fascinating experiences for each fan.
There is a lot extra to share that received’t slot in one weblog. So, as you make your method throughout the present ground at Las Vegas Convention Center this week, testing demos, listening to talking classes, and chatting with 100,000 of your closest mates, be sure to cease by the Cisco Booth (#3742) within the West Hall and see for your self how Cisco and its formidable ecosystem of companions are forging a path to drive this trade in the direction of the way forward for related experiences.
For extra info go to the Sports, Media and Entertainment part of the Cisco Portfolio Explorer.
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