Starting on February 21, Amazon’s Music Unlimited streaming service will enhance by $1/£1 within the U.S. and the U.Ok. The Amazon Music Unlimited Individual Plan is rising from $9.99 (£9.99) to $10.99 (£10.99) per 30 days, whereas the coed plan is altering from $4.99 (£4.99) to $5.99 (£5.99) per 30 days.
The firm famous the worth modifications on its help web page, which was first observed by Billboard. “To help us bring you even more content and features, we’re updating the prices of select Amazon Music Unlimited plans,” Amazon wrote.
While the corporate mentions worth hikes to its Individual Plan and Student Plan, the costs for the Family Plan ($15.99/month) and Single-Device Plan ($4.99/month) seem to stay unchanged.
It’s solely been eight months since Amazon final raised its costs. In May, the discounted Amazon Music Unlimited plan for Amazon Prime clients elevated from $7.99 to $8.99 per 30 days. Non-Prime members didn’t expertise a change this time and nonetheless needed to pay $9.99 per 30 days.
Amazon additionally gives an Amazon Music Prime tier, which is included free with Prime subscriptions and gives ad-free listening. However, if customers need HD, Ultra HD and Spatial Audio, they need to subscribe to Music Unlimited.
The e-commerce large is at present in the course of a cost-cutting spree, which incorporates the latest closure of its charity donation program AmazonSmile, and the choice to put off 18,000 workers earlier this month.
Amazon’s choice to jack up the price comes on the heels of Apple rising its rival music streaming subscription, Apple Music, by $1 for particular person subscribers and $2 for households within the U.S. Apple Music additionally quietly elevated the worth of its scholar plan within the U.S., Canada and the U.Ok. in June 2022.
Spotify can be contemplating elevating its subscription worth within the U.S., which CEO Daniel Ek famous in the course of the firm’s earnings name in October. “[Price increases] is one of the things that we would like to do,” Ek stated. “I feel really good about sort of this upcoming year and what that means in pricing in relation to our service.” This can be a notable transfer for the corporate because it hasn’t raised its customary subscription price since launching in 2011 at $9.99 per 30 days within the U.S.