Apple App Store’s new pricing, Twitter app makers shift to Mastodon, debate over Lensa AI • TechCrunch

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Apple App Store’s new pricing, Twitter app makers shift to Mastodon, debate over Lensa AI • TechCrunch


Welcome again to This Week in Apps, the weekly TechCrunch sequence that recaps the most recent in cellular OS information, cellular purposes and the general app economic system.

Global app spending reached $65 billion within the first half of 2022, up solely barely from the $64.4 billion throughout the identical interval in 2021, as hypergrowth fueled by the pandemic has slowed down. But general, the app economic system is continuous to develop, having produced a file variety of downloads and shopper spending throughout each the iOS and Google Play shops mixed in 2021, based on a number of year-end stories. Global spending throughout iOS and Google Play final yr was $133 billion, and shoppers downloaded 143.6 billion apps.

This Week in Apps affords a technique to sustain with this fast-moving trade in a single place with the most recent from the world of apps, together with information, updates, startup fundings, mergers and acquisitions, and far more.

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App Store considerably expands pricing choices

Apple this week loosened its necessities round how builders have to cost their apps as authorized and regulatory strain over its tight management of the App Store intensifies. The firm introduced an enlargement of its App Store pricing system to supply builders entry to 700 extra worth factors, bringing the brand new whole variety of worth factors out there to 900. It will even enable U.S. builders to set costs for apps, in-app purchases or subscriptions as little as $0.29 or as excessive as $10,000, and in rounded endings (like $1.00) as a substitute of simply $0.99. Similar new insurance policies to cut back restrictions round worth factors will roll out in world markets, alongside new instruments geared toward serving to builders higher handle pricing outdoors their native market.

The adjustments initially turned out there beginning on December 6, 2022, for auto-renewable subscriptions. They’ll grow to be out there to paid apps and in-app purchases in spring 2023.

Developers will even be capable of now publish costs that finish in $.00 as a substitute of $.99 or €X.99 or people who start with two repeating digits, like ₩110,000.

Plus, new pricing instruments are being made out there that enable builders to set their subscription costs of their native forex as the idea for routinely producing pricing throughout the opposite 174 storefronts and 44 currencies. When the pricing is about routinely, pricing outdoors a developer’s residence market will replace as international change and tax charges change. Developers may nonetheless select to set costs manually if they like. And they’ll be capable of make in-app purchases out there by storefront.

The adjustments rolled out after Apple final yr settled a category motion lawsuit with U.S. app builders, which included a variety of concessions, one in all which was an settlement to increase the variety of worth factors out there from fewer than 100 to greater than 500.

Debate over high app Lensa AI

The photograph modifying app Lensa AI has been going viral over a brand new function that provides to create “magic avatars” from a sequence of uploaded selfie pictures. The avatars are created utilizing the open supply Stable Diffusion mannequin to remodel your pictures into people who appear to be they had been created by a digital artist. But there’s controversy surrounding how these photographs are made.

The function isn’t fast or low cost — the processing time can take half an hour and even a number of hours to finish. Lensa’s pricing mannequin can also be pretty artful. It’s both $3.99 for 50 distinctive avatars (5 variations of 10 totally different types) in the event you’re a subscriber, or $7.99 if not. If you need extra avatars, it prices $11.99 for 100 distinctive avatars (10 variations of 10 types) or $15.99 for 200 avatars (20 variations of 10 types) — which once more, could be discounted by 50% in the event you subscribe. This form of hybrid pricing was hailed as each intelligent and opportunistic. It’s additionally a kind of apps that makes use of darkish patterns to attempt to get customers to subscribe instantly upon first launch, with a pop-up splash display it’s a must to bypass to make use of the app without spending a dime.

But the massive backlash isn’t over the fee, it’s about Stable Diffusion, the AI generator powering the service. The AI was initially skilled on 2.3 billion captioned photographs from the web, a few of that are watermarked and copyrighted works, in addition to a variety of photographs from websites like Pinterest, Smugmug, Flickr, DeviantArt, ArtStation, Getty and Shutterstock. The situation at hand is that artists didn’t choose in to have their work included within the coaching knowledge, nor can they now choose out.

Artists, understandably, are involved. Now their distinctive types are being duped by an AI mannequin, that means their authentic artwork will grow to be misplaced among the many now quite a few auto-generated copycats. Some see this not solely as an existential risk, but in addition as a type of unregulated stealing. Consumers, in the meantime, had been merely having fun with the pictures that they had paid for with out an understanding of how the tech labored, then turned topic to backlash or shaming from those that did. More conscientious objectors quickly realized that they had simply thrown away their cash on profile photos they now didn’t really feel ethically comfy in utilizing. These are advanced issues that want extra dialogue. At least when Instagram first launched its filters, they had been donated by an artist, Cole Rise. (While he might have later regretted giving up his artwork to the corporate, the filters weren’t stolen.)

In addition, the app maker confronted one other severe situation, when folks found it was simple to make use of to make non-consensual nude photographs within the app. If customers uploaded Photoshopped photographs of topless fashions with another person’s face, for instance, the AI disables its NSFW filter and can create higher-quality AI avatars of the individual whose face was uploaded on the topless photograph. The firm stated it was working to stop this from occurring and famous making an attempt to make NSFW content material was in violation of its phrases of use.

Lensa AI can be tricked into leaving very little to the imagination. Illustration of a woman's bare shoulder...

Image Credits: Lensa AI

Third-party Twitter app builders at the moment are constructing for Mastodon

There’s a refined stirring within the Twitter app ecosystem as third-party builders are starting to rethink their dependence on Twitter’s API.

Now having grown to three.3 million+ lively customers, the open supply Twitter various Mastodon has been gaining curiosity from third-party Twitter app builders in latest days. The makers of fashionable Twitter purchasers, together with Aviary and Tweetbot, have set their sights on constructing related apps for the rising Mastodon person base.

Image Credits: Tapbots

App developer Tapbots, identified for its fashionable Twitter app Tweetbot for iOS and Mac, is constructing an app for the Mastodon group. The app is just like Tweetbot, which is hailed as one of many third-party Twitter purchasers that retains enhancing with age. This yr’s launch of Tweetbot 7, for instance, added options like picture-in-picture, a stats tab and widgets. Now, Tapbots is engaged on Ivory, a subscription-based app for Mastodon that features entry to key options like your property timeline, @ mentions, favorites, search and developments, and your individual person profile. Tweetbots’ developer Paul Haddad stated the purpose is to first ship a secure 1.0, then begin including extra Mastodon-specific options, in addition to some options that he had needed so as to add to Tweetbot however couldn’t due to technical limitations.

Aviary’s developer, Shihab Mehboob, in the meantime, is constructing a Mastodon shopper, referred to as Mammoth. The new app might be a paid obtain with a yet-to-be-determined worth, and can embrace the most recent Mastodon API options after they’re launched, in addition to 4.0 options like modifying posts and edit historical past.

App makers aren’t the one builders impacted by the chaos at Twitter. As TechCrunch reported, Typefully, a Twitter thread-making app backed by Ev Williams, is now planning to shift focus to LinkedIn. Scheduler Chirr App can also be engaged on a Mastodon integration, and Tweepsmap simply launched a submit scheduler for Mastodon, too.

  • iOS 16.2 RC has arrived forward of subsequent week’s public launch. This is among the greater updates, as it should convey the brand new Freeform app, the just-announced karaoke expertise referred to as Apple Music Sing, the 10-minute AirDrop restrict that hit China first, new Sleep and Medication widgets, new Home app structure and, with iPadOS 16.2, the flexibility to make use of Stage Manager on iPads with an exterior show, amongst different issues. It will additionally convey 5G help to iPhones in India.
  • A day after Apple revamped its App Store pricing, RevenueCat stated it might roll out A/B worth testing options.
  • Apple is launching Advanced Data Protection, a function that provides end-to-end encryption on iCloud backups, Notes, Photos and extra within the U.S. in 2022, then globally, together with China, in 2023. There might be 23 knowledge classes protected, apart from iCloud Mail, Contacts and Calendar, due to the necessity to interoperate with different methods. The FBI shouldn’t be glad.
  • Apple additionally introduced an iMessage function that may assist customers confirm they’re messaging solely the folks they supposed, plus Apple ID help for {hardware} safety keys.
  • However, the corporate stated it’s pausing its efforts in launching a CSAM detection instrument for iCloud Photos.
  • The developer sequence “Ask Apple” is returning December 12-16, for one more week of one-on-ones and group Q&As round app constructing.
  • Google’s Pixel replace brings the Google One VPN and Clear Calling (name enhancement) function to Pixel 7/7 Pro and automated speaker labels within the Recorder app to Pixel 6 and up. All Pixel gadgets will even acquire a brand new privateness hub for settings.
twitter app icon ios

Image Credits: TechCrunch

  • Reddit rolled out its enjoyable end-of-year Recap expertise to customers, which incorporates stats about your time on website, the communities you have interaction with essentially the most and extra. This yr, seemingly impressed by the favored Spotify Wrapped expertise, Reddit can also be doling out customized, sharable playing cards that embrace enjoyable stats, like your most upvoted remark or in the event you’re crew cat or canine, amongst different issues.
  • Snap introduced at its annual Lens Fest it now has 300,000 builders constructing AR merchandise and can quickly enable creators to construct Lenses that function digital items that may be bought with Snap Tokens. Users will be capable of unlock power-ups, AR objects and additional instruments inside choose Lenses as a part of this check. Snap additionally introduced a partnership ith Adidas for a Bitmoji Fashion Drop.

Image Credits: Snap

  • Twitter goes to launch twin pricing for its upcoming Twitter Blue subscription relaunch. App Store customers can pay $11 per 30 days as a result of “Apple tax,” whereas those that pay on the net will solely be charged $7 per 30 days.
  • Calm’s meditation app is catering to players with the addition of latest auditory environments from video games like “Halo Infinite” and “Sea of Thieves,” which may also help some folks focus and enhance their temper.
  • Instagram’s newest function will inform creators and types if their content material is ineligible for advice and why.
Instagram account status

Image Credits: Instagram

  • Celeb greetings app Cameo debuted Cameo Kids, providing customized video messages from fashionable youngsters’ characters like Santa and Thomas the Tank Engine.

Image Credits: Cameo

WhatsApp Avatars

Image Credits: WhatsApp

  • TikTok launched its year-end developments checklist. Apparently, a chocolate giraffe was very fashionable, as was a group of dumb life hacks.
  • Yelp takes on Angie’s List (now, simply referred to as Angi) with a brand new technique to rent service professionals within the app.
  • Amazon Luna now permits Prime members to play already bought Ubisoft video games on Luna with out having to subscribe.
  • YouTube is rolling out its personal tackle Twitch emotes.
  • Snapchat-owned social mapping app Zenly is shutting down. RIP.
  • Facebook Dating is now going to check the identical age verification tech that Meta is at the moment testing on Instagram. ID uploads or selfie movies could also be required for customers suspected of being underage.
  • Robinhood added a waitlist for a brand new Robinhood Retirement function, which can supply IRAs with a 1% match on each greenback contributed.
  • Roblox goes to permit customers 13 and up to import their contacts and can introduce good friend suggestions.
twitter app icon ios

Image Credits: TechCrunch

Quite a bit occurred on the chaotic hen app firm this week! In case you haven’t been maintaining with the drama, right here’s a fast evaluation:

  • Twitter is making an attempt to lure again advertisers with enormous incentives, like matching $500,000 to $1 million in spending, as much as $1 million cap. Twitter’s advert income is alleged to be 80% under expectations as of the World Cup’s November 20 begin.
  • Elon Musk made an enormous deal about publishing inner emails over Twitter’s Hunter Biden laptop computer drama. He’s calling these reveals “The Twitter Files.” But the hyped occasion fell slightly flat as they solely appeared to indicate an organization having conversations over tough content material moderation selections, in the end ensuing within the firm taking the weird step to restrict the attain of a information story on the time over considerations it got here from a hack and leak marketing campaign by a Russian group and would violate Twitter’s anti-doxing coverage. Twitter had already admitted, in hindsight (and with the help of additional info and reporting), the choice was unsuitable.
  • Twitter’s new VP of Trust and Safety Ella Irwin stated the corporate will now concentrate on utilizing automation to average content material, not removals.
  • Twitter later launched one other “Twitter File” that once more confirmed the corporate merely doing the tough enterprise of moderation, on this case conflating shadowbanning with de-amplification, as former Twitter exec Kayvon Beykpour identified, calling the characterization both “a lazy interpretation or deliberately misleading.”
  • Additional considerations had been raised as as to whether or not the reporter tweeting the story (who shouldn’t be a Twitter worker) was given inner methods entry, as she included screenshots of Twitter’s inner methods within the posts.
  • Musk additionally “exited” deputy basic counsel Jim Baker, claiming there have been considerations over Baker’s “possible role in suppression of information” associated to the so-called Twitter Files.
  • Musk stated a later Twitter replace will present customers in the event that they’ve been shadowbanned and why.
  • Twitter allowed Andrew Anglin, a neo-Nazi and founding father of the white supremacist web site The Daily Stormer, again on the app.
  • Major manufacturers’ adverts appeared on the pages of two white nationalists after their accounts had been restored by Musk. Ads from Amazon, Snap, Uber and others had been amongst these impacted. Twitter later emailed advertisers to say it should launch controls to stop adverts from displaying up subsequent to sure key phrases.
  • Twitter is going through a number of lawsuits over layoffs, which might price it hundreds of thousands in arbitration charges. Some staff on H-1B visas additionally stated they didn’t get sufficient immigration help.
  • Twitter’s iOS app has been going through points with a variety of key security measures, together with the flexibility to guard tweets or toggle DM settings.
  • Twitter will supply two totally different costs for Twitter Blue: a $7 per 30 days subscription in the event you purchase from the web site, or $11 in the event you purchase by way of in-app buy, to offset the “Apple tax.”
  • In the meantime, it began savagely altering legacy verified customers‘ checkmarks to tell customers who clicked that “this is a legacy verified account. It may or may not be notable.”
  • Twitter shut down varied developer-focused initiatives like Twitter Toolbox and others.
  • Musk is now promising to delete 1.5 billion inactive accounts to unencumber usernames.

Image Credits: Facebook/Meta

A Facebook Twitter clone?

The New York Times took a take a look at the brand new startups and social apps capitalizing on Twitter’s chaos after the Musk takeover, additionally dropping the bombshell reveal that Meta could also be cranking up its clone machine to dupe Twitter. The firm had already been testing a brief message-sharing function in Instagram referred to as Instagram Notes, however was now questioning if that form of product must be its personal standalone app or one other feed inside Instagram. While there’s a transparent alternative to achieve traction amid Twitter’s transition when some customers are searching for an out, we hope Meta doesn’t add much more muddle to the already overwhelmingly busy Instagram app and as a substitute chooses to take an actual threat right here.

Meta hasn’t efficiently launched a brand new app in years, so it’s simple to see why it wouldn’t need to strive now. But it might be so, so fascinating if it made a text-heavy, simplified model of Facebook — let’s name it FB Classic, (Gen Z loves nostalgia!) — the place the News Feed as a substitute turns into a real-time Twitter-like feed as a substitute. No sophisticated navigation, no non-public teams, no Reels, no market or sport streams, or all the opposite detritus of at this time’s Facebook. Have all of it run via Facebook’s present methods for reporting and moderation. Let folks privately submit to associates or select to be extra public. Imagine if Facebook’s duped Twitter’s core function set round posts, replies and threads, favorites and the like, however didn’t tackle additional options. Perhaps even supply the flexibility to sync choose posts from Facebook (and the forthcoming IG Notes) to the app’s Twitter-like feed for a minimalistic feed to get everybody began…I imply, I do know Meta is constructing the metaverse now, however…a Twitter 2.0 arms race between Meta and Twitter itself can be wild to look at.

A Microsoft Super App?

Microsoft has mentioned debuting an excellent app with internet search, information and purchasing to raised compete with Google, based on The Information. It’s loopy to think about how costly and tough it might be to get customers to obtain one other search app at this cut-off date, when even Google is complaining it’s shedding search market share to TikTok and Instagram. Hey, perhaps Microsoft ought to index TikTok and launch a Gen Z advertising and marketing marketing campaign on the app, calling its new tremendous app a greater search engine for TikTok movies! Ha! After all, it did contemplate shopping for TikTok. Okay, okay, I child. But if a Microsoft Super App is to succeed, it’s positively going to wish greater than Bing (nonetheless can not imagine they named it that) to lure within the subsequent era of customers.

  • Meta failed in its try to annul a $267 million positive over WhatsApp’s breaching of GDPR transparency obligations.
  • Indiana’s lawyer basic sued TikTok for deceiving customers over China’s entry to person knowledge and exposing youngsters to mature content material.
  • EU regulators dominated that Meta can’t use its Terms of Service to require customers to see customized adverts on Facebook and Instagram.
  • Texas banned TikTok on government-issued gadgets. Other states have achieved the identical, together with South Dakota, South Carolina and Maryland.
  • The SEC is investigating whether or not or not the social occasions app IRL misled traders. The firm raised $170 million from SoftBank at a $1.17 billion valuation final yr, however some staff informed The Information they didn’t imagine the app had the 20 million customers it claimed to.
  • Uber Eats settled a lawsuit with the City of Chicago for itemizing native eating places within the Uber Eats and Postmates apps with out the eating places’ consent and charging extra fee charges. Uber can pay $10 million, $5 million of which can go towards paying damages to eating places.

Data.ai launched its annual report predicting the subsequent massive cellular developments for 2023 (under). The full report is right here. Of explicit curiosity is its guess that cellular advert spend will attain $362 billion subsequent yr.

Image Credits: knowledge.ai

💰 Norwegian grocery supply app Oda raised 1.5 billion Norwegian crowns in fairness (about $151 million) in funding at a lowered valuation of $353 million. The service operates in its residence market in addition to Finland and Germany.

💰 Singapore tremendous app Osome raised $25 million in Series B funding. The app helps enterprise homeowners with administrative duties like payroll, accounting and tax reporting and serves over 11,000 companies.

🤝 Saudi Arabia-based meals supply service Jahez is buying The Chefz in a money and inventory deal for $173 million.

Lensa AI

Well, you in all probability nonetheless need to see it! The avatars Lensa AI makes with Stable Diffusion are spectacular, regardless of the controversy. It’s a terrific demo of a possible use case for AI, even when ethically fraught. Demand for AI avatars is clearly robust. Lensa’s recognition is having a knock-on impact throughout the App Store’s Top Charts, as now apps like AI Art, Image Generator; Meitu, Photo Editor & AI Art; Wonder, AI Art Generator; Dawn, AI Avatars; and Prequel, Aesthetic AI Editor have all entered the highest 30. The apps are benefitting as a result of they’ve “AI” of their names — and, in some instances, have purchased App Store Search adverts.

Also:

  • Proton: The E2EE cloud storage service launched iOS and Android apps providing 1GB of storage without spending a dime, 200GB for $4 per 30 days, or 500GB for $10 per 30 days.
  • Copilot: The fashionable budgeting and finance app launched a Mac counterpart.

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