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As a partner-led firm, lots of the Cisco go-to-market motions move by way of our valued companions as we work collectively to assist our mutual prospects obtain and exceed their desired outcomes and expertise goals. To this finish, Cisco has launched Partner Journeys, an progressive digital expertise designed to streamline and speed up our companions’ engagement with Cisco. Partner Journeys is singularly centered on serving to our companions turn out to be much more profitable in going to market with Cisco.
Today, there are 5 accomplice journeys designed to assist companions in areas comparable to co-selling with the Cisco ecosystem, constructing options that incorporate Cisco applied sciences, participating with the Meraki ecosystem, and advertising with Cisco Market Velocity. There can also be a journey designed particularly for our MSP companions.
Each journey contains:
- Quite a lot of instruments, applications, and content material assets designed to information our companions by way of apply growth
- Building options and applications that leverage the broad Cisco product portfolio
Each distinctive journey leads a accomplice step-by-step by way of key actions comparable to on-boarding, technical enablement, coaching, answer growth, go-to-market planning, advertising, and extra. This weblog describes and explains the journeys for our MSP companions.
Cisco Elevate Partner Journey
The Cisco Elevate accomplice journey is particularly designed to assist our MSP companions discover all the pieces they should win within the small and medium-sized enterprise (SMB) section.
Dedicated to MSPs all over the world, Cisco Elevate creates an inclusive neighborhood ecosystem by which everybody from executives to technologists can immerse themselves to study and share insights round expertise traits, thought management, conferences, networking, in-depth product trainings, finest practices, and neighborhood occasions. We all know that relationships and loyalty matter–particularly to our companions–and everyone knows the worth MSPs present to the Cisco neighborhood.
At current, the Cisco Elevate accomplice journey contains seven modules:
1. Cisco Provider Elevate Journey Overview supplies an outline of this accomplice journey.
2. Cisco Provider Elevate discusses the partnering alternative–particularly with SMBs–and supplies details about the Cisco accomplice journey program.
3. Cisco Black Belt Academy – Partner Managed Services shares a wealth of data for companions comparable to:
– Market drivers–Cisco provides that companions can embody of their portfolios
– Programs and assets accessible to speed up accomplice time to market and gross sales
4. Meraki 101 presents the instruments, assets, and coaching wanted to assist a accomplice differentiate itself as a Cisco Meraki Managed Service Provider.
5. Cisco Business 101 shares how the Cisco Small Business portfolio can get small MSPs out of the seller administration enterprise and again to rising their practices.
6. Cisco Secure 101 guides MSP companions by way of the Cisco Security assets, instruments, and applications that may assist put the minds of their small enterprise prospects comfy.
7. Cisco Managed Service Provider Resources provides a consolidated checklist of MSP assets.
Marking it simpler for our companions to succeed
In addition to offering tips to a wealth of data, Cisco Partner Journeys features a dashboard that makes it simpler to trace the place you might be in every of your journeys and to chart your progress. Personalization options are additionally included to create your personal journey primarily based in your particular roles and necessities. It’s additionally straightforward to use content material filters and search key phrases to find precisely what you want.
This is only the start. We will proceed to evolve the Partner Journey characteristic set primarily based on accomplice suggestions. For instance, we’ll quickly be including a suggestions engine primarily based on extra particular consumer roles to direct you to the journey or the content material that you really want extra shortly.
Starting your accomplice journey
We encourage all our companions to get began now with the Cisco Partner Journeys. To accomplish that, go to Cisco Partner Journeys, choose your journey, and start to rework what you are promoting with new capabilities so you possibly can ship much more worth to our mutual prospects. Together we elevate.
We’d love to listen to what you suppose. Ask a Question, Comment Below, and Stay Connected with #CiscoPartners on social!
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