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Behind each free on-line service, there is a value being paid. Learn why your digital footprint is so precious, and while you may really be the product.
22 Jul 2025
Your digital footprint is extra precious than you assume. It’s not only a path of information left behind by your on-line exercise – it is a goldmine of delicate information. In this episode of Unlocked 403, Becks sits down with ESET Global Security Advisor Jake Moore to debate what it actually means after they say “if it is free, you’re the product” – and the implications to your privateness and safety.
Their dialog pulls again the curtain on how social media, apps, and web sites gobble up, analyze, and use your private data, in addition to why this relentless information gathering might pose hidden dangers, particularly for kids.
They additionally go on to debate every thing from the nuances of first- versus third-party information assortment, a precept known as information minimization, the facility of metadata, all the best way to the intricacies of apps’ privateness settings. Speaking of which, Jake shares his personal actionable suggestions for navigating these settings and for maintaining your self safer and extra non-public on-line in a world the place your private data is a sizzling commodity.